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Bollocks to Brexit

A view from Executive Creative Director, Angus Macadam

In so many aspects of our lives, including this industry, inarguable truth is so rare that it has become something to savour.

I spent Saturday taking my two boys to the People’s Vote march. The 10-year-old seemed particularly committed to the chant "Bollocks to Brexit". He had a point.

The march ended in Parliament Square, where a huge banner was unfurled over people’s heads. Shot from the ..sky, it showed a tweet from David Davis, ex-Brexit secretary and long-time advocator of Brexit: "If a democracy cannot change its mind, it ceases to be a democracy."

Putting (my son’s) political opinions aside, I was struck by the elegant ending to a march pushing for another vote.

Anyone following the creators of this banner, Led By Donkeys, on social media will know what they do. Amid the chaos and confusion that have become the recent norm, they highlight the hypocrisy of certain leaders by presenting their own words back to them. Simple. 

These messages hinge on and are driven by the one thing we currently miss most in politics: inarguable truth. 

In fact, in so many aspects of our lives, inarguable truth is now so rare that it has become something to savour. Something delicious...

Read the rest of the article here in Campaign.

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